Last reviewed October 2026 · 11 firms evaluated

Top 11 AI Search Visibility & Brand Mentions Tracking Tools in 2026

Independent comparison of 15 AI search visibility and brand-mention tracking tools, scored on engine coverage, how the data is collected, depth of analysis, and the proof a buyer can check.

Publisher disclosure. Published by MaximusLabs.ai, an agency that runs AI visibility tracking as a managed service and competes with some tools listed. Listed first as publisher; on the evidence alone it ranks eleventh, because it is a service, not software. Read the methodology before using the order as a recommendation.

Coverage & accuracy

Engines tracked, how answers are collected, refresh rate and analysis depth, from each tool's own pages. 70 points.

Pricing

What each tool publishes, per plan and limit. Vendor-reported and third-party figures are labelled. Reported, never scored.

Reviews & proof

Live review ratings, named customers and published methodology. 30 points.

The comparison

All 11, side by side

The levers each firm pulls, its proof, where it breaks, and what it costs.

Agency	What they actually do	Named clients	Proof on record	Where it breaks	Monthly price
MaximusLabs.ai#1 · maximuslabs.ai	See which AI engines name you, and how often, without running a tool yourself Compare your share of AI answers with named competitors Find the sites AI trusts in your category so you know where to show up Get a report every one or two weeks with the next fixes already planned Tie AI mentions to referral traffic, leads and revenue Check for free whether AI bots can read your pages	Oliv AI · Nidra Goods · Anonymised US nutrition brand · UnderDefense · Explorium · HROne · EasyWebinar · Luca · B2Brain · Teamvoy · Edgelabs	Clutch: Profile live · Trustpilot: Profile live · G2: Profile listed · Own site testimonials: 3 named on case studies	Not software: no login, no self-serve dashboard, no API, no export documented. Tracking cannot be bought without the content retainer, so the entry point is $2,499 to $2,999 a month. The rate card measures share of voice on only 20 queries, which is small next to tool plans. Collection method (API vs UI capture) is not published. Refresh is weekly at best, reports bi-weekly on Basic. Claude, Grok and DeepSeek need the $4,999 tier; Copilot is not tracked. No sentiment, no multi-country tracking. Its own pages disagree on prompt volume and on price. It publishes this list and ranks itself.	$2,999-$4,999 / mo
Profound#2 · tryprofound.com	Shows what ChatGPT, Perplexity, Gemini, Claude, Copilot and Google AI say about your brand, captured as a real user would see it Ranks you against competitors on share of voice and position every day Shows which AI bots crawl your site and how much traffic AI sends you Tells you which prompts people actually ask, from a pool of 1.9B+ real prompts Drafts and runs content and AEO tasks with built-in AI agents Pipes the data into GA4, Looker, Tableau or Slack through its API	Ramp · Plaid · MongoDB · WHOOP · Zoom · Walmart · Target · Figma · US Bank · Comcast · Estee Lauder Companies · ServiceNow · Cursor	G2: 4.5 · Trustpilot: 3.7	Self-serve Starter ($99) and Growth ($399) brand tiers vanished from the pricing page in September 2026, leaving a 7-day trial and custom Enterprise. Feature page still lists Starter and Growth, so documentation is out of sync. Prompt Volumes, full 9-engine coverage and Shopping are reported as Enterprise-only. Agency cost scales per client workspace ($399 each, third-party figure). Grok appears on the feature page but not on the pricing page engine list.	Free 7-day trial, then Enterprise custom (former $99 / $399 self-serve tiers removed)
Peec AI#3 · peec.ai	Runs your prompts every day through ChatGPT, Perplexity, Gemini, Copilot and Google AI the way a real user would Shows how often you appear, your share of voice and the tone used about you vs competitors Lists the sites AI engines cite in your space so you know where to get covered Gives a scored list of next steps across your pages, press, reference sites and communities Tracks AI bot crawls and your products in ChatGPT shopping Covers 80+ countries with unlimited seats at a published price	Zalando · Attio · Squarespace · Brevo · Hugo Boss · n8n · TUI · Wix · Fielmann · Merge · Seer Interactive · Mindshare · Kinesso	G2: Not published · Capterra: Not published · Trustpilot: 3.2	Brand plans cap you at 3 models and 1 to 3 countries until Enterprise. Claude, Grok and other models cost extra and third parties report they run via API, not UI. No content creation, so action stops at recommendations. Price figures conflict across its own pages ($95/$245/$495 vs EUR 89/199/499). Reviewers note onboarding suggested overlapping prompts needing manual cleanup (third-party).	$95-$495 / mo brand; $245-$795 / mo agency
Scrunch AI#4 · scrunch.com	Shows whether ChatGPT, Gemini, Perplexity, Claude, Copilot, Meta AI and Google AI answers name your brand Tells you where in the answer you sit and whether the tone is positive Lists the sites AI cites instead of you Shows which AI bots crawl your site and where they fail Serves AI bots a clean copy of your pages without a redesign Lets agencies run many clients in one workspace at a published price	Lenovo · Skims · Crunchbase · Penn State · Runpod · Clerk · BairesDev · BigTime	G2: 4.6	Default refresh drops to every 72 hours after 14 days. Grok is not covered yet. Users on G2 cite missing exports and reporting. Engine list and trial terms differ between pricing page and FAQ. Insights still need a team to turn them into content.	From $300/mo (monthly billing)
Conductor#5 · conductor.com	Shows whether ChatGPT, Gemini, Claude, Copilot, Grok, Perplexity and Google AI answers mention or cite you Benchmarks your share of voice and sentiment against named competitors by topic Lets you run tracking daily, weekly or monthly in 160+ countries Shows which AI bots crawl your pages and when Ties AI visibility to GA4 or Adobe traffic and conversions Lets your team write and score content in the same platform Sends the data to BI tools through an API	ADP · Mastercard · e.l.f. Cosmetics · Navy Federal Credit Union · Hines · UPMC · Crutchfield · The Buckle · Brunswick (Sea Ray) · Rich Products · Kleen-Rite	G2: 4.5 · Capterra: Not published · TrustRadius: Not published	Answers come from official APIs, which can differ from the logged-out front end. Every prompt, engine, location and run costs credits; Gemini and ChatGPT Search cost 20x Google AIO per response, so wide daily coverage drains 2,500 credits fast. Credits do not roll over. Essentials has no AI tracking. No public prices.	Not published (Vendr median about $49k/yr)
Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)#6 · semrush.com	Shows which AI prompts in your market mention you or your competitors, from a 317M+ prompt database Tracks your own prompts every day in ChatGPT and Google AI Reports how AI engines describe your brand and its tone Flags AI crawlers your site blocks during a normal site audit Keeps AI visibility next to your keyword and backlink data in one login	Roche Diagnostics · Samsara · Myntra · Amazon · Adidas · CVS · Grammarly · Mastercard (suite-level logos)	G2: Not published · Trustpilot: 1.7	The $99 toolkit tracks only 25 prompts for 1 domain; each extra domain or user is another $99/mo. Semrush pages disagree on engines: KB 1493 names ChatGPT and AI Mode, KB 1607 adds Gemini, AIO and Perplexity, Enterprise adds Claude and Copilot. Brand Performance refreshes only weekly. Pages disagree on whether a free trial exists. Profound (a competitor) says language support is US English only; not verified on Semrush pages. Trustpilot shows 1.7 from 1,405 reviews, mostly about billing after cancellation.	$99 / mo toolkit; $199-$549 / mo bundled
AirOps#7 · airops.com	Tracks daily whether ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok and Google AI answers name you Shows which pages and outside sources AI cites Flags owned pages AI crawlers visit and pages that underperform Suggests new prompts to track each week Writes and refreshes content in your brand voice to close the gaps Keeps tracking and content work in one place	Upwork · Ramp · Webflow · Chime · HubSpot · Carta · Brex · Wiz · KAYAK · Gong · monday.com · Xero · Sage · Klaviyo	G2: 4.7	Solo tracks ChatGPT only; multi-engine needs Pro. Dollar prices are not on the vendor page; competitor sites report a jump from $199 to $1,999 per month. G2 summary flags a steep learning curve and limits in GEO tracking. Collection method is not documented.	Not published (third-party reports from $199/mo)
Otterly.AI#8 · otterly.ai	Checks every day whether ChatGPT, Google AI Overviews, Perplexity and Copilot mention you for the questions you care about Shows which sites those engines cite, so you know where to earn coverage Scores the tone of AI answers about you and compares you with competitors Audits your pages for AI crawlability and content gaps before you publish Shows which AI bots visit your site Pipes the data into Looker Studio, Slack or Sheets through its API	Roche · BenQ · Opera · Auto1 · SQLI · Publicis Sapient · Visma · CHECK24 · Avis Budget Group · Stella Rising · Bacula Systems · Videoloft	G2: Not published · Trustpilot: Not published · Product Hunt: 5.0	Base plans include only 4 engines; Gemini, AI Mode and Claude add $9 to $439 a month each. Prompt caps are low (15 on Lite, 100 on Standard), so multi-brand tracking needs $99 prompt packs. The vendor does not publish exactly how answers are captured or any sampling-error figures. G2 reviewers (via third-party summaries) call the sentiment classifier oversensitive. Its own pages disagree on country count (50+ vs 70+) and user count (30,000+ vs 40,000+).	$29-$489 / mo, engines beyond 4 extra
AthenaHQ#9 · athenahq.ai	Shows how ChatGPT, Perplexity, Gemini, Claude, Grok and 6 more AI engines talk about your brand Compares your share of voice and citations with your competitors Gives you a ranked list of content and off-site fixes Drafts content and publishes it to Shopify, Webflow or WordPress Ties AI visibility to traffic and Shopify revenue through GA4 Lets you start free with 300 credits before paying $295 a month	SoFi · Coinbase · Hearst · HexClad · Slalom · R/GA · Nextiva · PagerDuty · OneSignal · Grüns · Popl · Paperless Post	G2: 4.9 · Trustpilot: Not published	The vendor does not say how answers are collected, so API vs UI cannot be confirmed. Docs show weekly or monthly run cadence, not daily. One credit per response means 11 engines drain 3,600 credits fast; a competitor review says teams burn a month in a week. Citation Engine, multi-region and persona targeting are Enterprise-only. G2 reviewers flag no consolidated multi-brand view and a confusing credit system. Pricing page says both 9 and 11 models for Starter.	Free tier; $295 / mo Starter; Enterprise custom
Ahrefs Brand Radar#10 · ahrefs.com	Shows how often AI engines mention any brand, yours or a rival's, without setting up prompts Lists the pages AI answers cite in your category Tracks your own buyer questions daily in the engines you choose Covers ChatGPT, Perplexity, Gemini, Copilot, Grok and Google AI Shows AI referral traffic and AI bot visits to your site	Not published for Brand Radar on pages fetched	G2: Not published · Trustpilot: 2.1	Index data for ChatGPT, Perplexity, Gemini and Copilot refresh monthly on a 90-day window, so daily changes are invisible unless you pay for custom prompts. Prompts are modelled from search keywords and People Also Ask, not real chat logs; Ahrefs admits coverage bias toward English. No sentiment or action recommendations found. Writesonic (a competitor) reported large mention undercounts in its own test; treat as weak evidence. Claude only works on custom prompts.	$199 / mo index; $50-$250 / mo custom prompts
Brandlight#11 · brandlight.ai	Scores how visible your brand is in ChatGPT, Gemini, Perplexity, Copilot, Grok and Claude Shows tone and bias in how AI describes you versus rivals Names the publishers and sources that shape those answers Finds AI crawlers that are blocked from your site Tracks whether AI shopping answers pick your products Suggests content topics and fixes to raise visibility	Verifone · Humana · McCormick · Estee Lauder · GoTo · Aetna · Charter Communications · Kimberly-Clark · Microchip · Volkswagen Group · Publicis Groupe · Caesars Entertainment · LG · TD Bank · The Hartford · You.com	G2: 4.8	No pricing, trial or self-serve path. Collection method, refresh rate, prompt volume and countries are not published. No case study with numbers found. Third-party reviewer advises confirming method per engine with sales.	Not published

11 firms · listed in publisher orderSignal rank printed on every card

MaximusLabs.aimaximuslabs.ai

An AEO-first agency with a named enterprise security client, selling citation share and pipeline rather than traffic, on monthly terms with first content live in four days.

Location: Remote-first, no published office address
Founded: 2025 — Clutch profile and the firm's own listings agree
Projects completed: 10 named clients published on the about page, across four countries
Annual cost: $29,988-$51,588 / yr

Notable clients. Oliv AI · Nidra Goods · Anonymised US nutrition brand · UnderDefense · Explorium · HROne · EasyWebinar · Luca · B2Brain · Teamvoy · Edgelabs

AEO capability37/70

ai-visibility-tools fit8/30

Signal rank#11

Evidence quality5/10

ClutchProfile liveFounded 2025, 10-49 employees, $25-$49/hr, min project $1,000+, HQ San Francisco (Clutch company data).

TrustpilotProfile live

G2Profile listedG2 returned 403 on 2026-09-30, so the listing was not opened.

Own site testimonials3 named on case studiesOliv AI CEO, Nidra founder, anonymised nutrition founder · vendor-published

Who they are: Founded 2025 by Krishna Kaanth M, Founder and CEO, named and linked on the site, Crunchbase and Clutch. His stated background: growing a bootstrapped company past $2M from pure inbound before starting MaximusLabs. Remote-first, 10-25 specialists, clients across four countries.
Offices: Remote-first — stated on the firm's own published agency listings · Company LinkedIn: linkedin.com/company/maximus-labs-ai · Founder LinkedIn: linkedin.com/in/krishna-kaanth-kk · Clients span four countries, US to India
Team size: 10-25 specialists per the firm's own listings; Clutch profile states 10-49 employees
Strongest proof: Named cybersecurity clients UnderDefense and Edgelabs, with no published case study for either yet.
Monthly pricing: Published rate card (first-party). Basic $2,999/mo, or $2,499/mo billed yearly ($29,988/yr): 1,500 GEO credits (about 15 master AEO/GEO articles), 5 AI platforms tracked (ChatGPT, Perplexity, Google AI Mode, Google AI Overviews, Gemini), weekly 45-minute strategy calls, dedicated Slack, 24-hour response. Advanced $4,999/mo, or $4,299/mo billed yearly ($51,588/yr): 3,000 credits (about 30 articles), 8 platforms (adds Grok, DeepSeek, Claude), multi-touch attribution, digital PR, dedicated account strategist, 4-hour response. Both include a technical audit stated at $2,500 value.
Terms: Monthly plans, cancel anytime (first-party, AEO service page). Annual billing about 14-17% cheaper. · The AEO page states monthly plans with no long-term commitment. The pricing page itself states no contract term. A refund and cancellation policy page is published.

Profoundtryprofound.com

Enterprise AI search visibility and AI marketing agent platform. It captures answers from the front end of up to 9 answer engines and adds crawler analytics, prompt volume data and content agents.

Location: Not published on vendor pages. Series D coverage says it is expanding operations in New York City and San Francisco.
Founded: Not published
Projects completed: 1,000+ enterprise customers (Series D coverage, September 2026)
Annual cost: Custom (Enterprise)

Notable clients. Ramp · Plaid · MongoDB · WHOOP · Zoom · Walmart · Target · Figma · US Bank · Comcast · Estee Lauder Companies · ServiceNow · Cursor

AEO capability68/70

ai-visibility-tools fit27/30

Signal rank#1

Evidence quality9/10

G24.51128 · Read live on ai.g2.com. Main g2.com review page returned 403. ai.g2.com labels the listing as a customer experience agent category, which looks like a category mislabel; links to tryprofound.com/pricing. Search snippets cite 4.6 from 323 on an older snapshot.

Trustpilot3.71 · Unclaimed profile for tryprofound.com. A third party cites 3.6 from 135 reviews, which may be a different domain profile; not verified.

Who they are: Profound (tryprofound.com). Founders James Cadwallader (CEO) and Dylan Babbs (CTO). Series C $96M at $1B valuation led by Lightspeed (Feb 24, 2026); Series D $180M at $1.8B valuation co-led by Sequoia and Kleiner Perkins (Sep 15, 2026). Other investors: Khosla, Saga Ventures, Evantic, South Park Commons. Total funding over $155M before the Series D.
Offices: New York City · San Francisco (per Series D coverage)
Team size: Not published
Strongest proof: 1,000+ enterprise customers. One third of Fortune 100 per Series D coverage. 11 public case studies on its customers page.
Monthly pricing: Live pricing page (checked 2026-10-01) shows only two plans. Trial: free, 7 days, 50 prompts run daily, ChatGPT, Gemini and Google AI Overviews, limited AI Marketer credits, unlimited seats. Enterprise: custom price, tailored prompt volume and frequency, up to 9 answer engines (ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search), unlimited AI Marketer credits, SSO/SAML, SOC 2, dedicated support. Agency Growth plan is referenced in the pricing FAQ (400 Agent credits per month per client workspace); third parties report $99/mo base with $399/mo per client workspace. CONTRADICTION: the Answer Engine Insights feature page still lists Starter (50 prompts) and Growth (100 prompts) plans; third parties report these as Starter $99/mo (ChatGPT only, 1 seat) and Growth $399/mo (ChatGPT, Perplexity, AI Overviews, 3 seats), removed from the brand pricing page around mid-September 2026.
Terms: Enterprise custom contract for brands. Agency Growth reported at $99/mo base plus $399/mo per client workspace (third-party, not shown on the live brand pricing page). · 7-day free trial with 50 prompts daily. Enterprise via demo and sales. Credit-based Agent usage with configurable overage handling. Setup described as instant. Cancellation terms not published.

Peec AIpeec.ai

AI search analytics for marketing teams. It runs prompts daily through the web interfaces of AI engines and reports visibility, share of voice, sentiment, position and sources.

Location: Berlin, Germany (Karl-Liebknecht Str. 14, 10178 Berlin)
Founded: 2025 (product launched February 2025)
Projects completed: 3,000+ marketing teams, brands and agencies
Annual cost: About 15% off monthly

Notable clients. Zalando · Attio · Squarespace · Brevo · Hugo Boss · n8n · TUI · Wix · Fielmann · Merge · Seer Interactive · Mindshare · Kinesso

AEO capability64/70

ai-visibility-tools fit22/30

Signal rank#2

Evidence quality8/10

G2Not publishedNot published · Live G2 page blocked (403). Vendor self-cites 4.9/5. Third-party snippets vary: 4.9 from 12, 5.0 from about 37, 4.9 from 100+.

CapterraNot published0 · Listed with zero reviews.

Trustpilot3.21 · Unclaimed profile, single 1-star review (Aug 2026).

Who they are: Peec AI GmbH, Berlin. Founders Marius Meiners (CEO), Daniel Drabo (CRO), Tobias Siwonia (CTO), met in Antler Berlin Winter 2024 cohort. Seed led by 20VC (July 2025). Series A $21M (EUR 18M) led by Singular (November 2025) with Antler, Combination VC, identity.vc, S20. About $29M total. Reported $10M ARR six months after the Series A (The Next Web).
Offices: Berlin · New York (Chelsea, opened 2026)
Team size: 70+ employees
Strongest proof: 3,000+ customers within about 18 months of launch. Harmonic Hot 25, Accel Europe AI 100 (2025), Sifted AI Top 100 #14 (vendor-reported).
Monthly pricing: Brand plans (monthly billing, about 15% off annually): Starter $95/mo, 50 prompts, 3 models of choice, 1 project, 1 country. Pro $245/mo, 150 prompts, 3 models, 2 projects, 3 countries. Advanced $495/mo, 350 prompts, 3 models, 5 projects, 3 countries, Looker Studio, API. Enterprise custom, unlimited prompts, all models, unlimited projects and countries. Agency plans (1 credit = 1 prompt x 1 model x 1 day): Essential $245/mo, 10,000 credits (about 111 prompts), 3 projects. Growth $495/mo, 25,000 credits (about 277 prompts), 10 projects, Looker Studio. Scale $795/mo, 65,000 credits (about 722 prompts), 25 projects, API. Comprehensive custom, unlimited credits, MCP and SSO. Extra models (Claude, Grok, DeepSeek, Qwen, Mistral, Amazon Rufus and others) are add-ons. CONTRADICTION: the Peec vs Profound comparison page still quotes EUR 89 / 199 / 499; third parties quote EUR 85 / 205 / 425 billed yearly. The live pricing page did not render plan prices to the fetcher.
Terms: Starter, $95/mo: 50 prompts, 3 models, 1 country. · Monthly or annual billing. Unlimited seats on all plans. Capterra lists a free trial; trial terms not rendered on vendor pricing page. Cancellation terms not published.

Scrunch AIscrunch.com

Monitor and improve your brand's visibility in AI search.

Location: Not published
Founded: Not published
Projects completed: 500+ companies and agencies (vendor claim, homepage and Series A post)
Annual cost: From $250/mo billed annually

Notable clients. Lenovo · Skims · Crunchbase · Penn State · Runpod · Clerk · BairesDev · BigTime

AEO capability64/70

ai-visibility-tools fit21/30

Signal rank#3

Evidence quality8/10

G24.673 · From G2 search snippet for the scrunch-ai profile; page returned 403, not verified live. A second profile (scrunch) shows 4.7 from 59 reviews in snippets.

Who they are: Scrunch AI | co-founders named only as Chris and Robert in the Series A post | $4M seed (Mayfield, Mar 2025) + $15M Series A led by Decibel (Jul 2025), $19M total
Offices: Not published
Team size: Not published
Strongest proof: 500+ brands claimed
Monthly pricing: Starter $300/mo month-to-month: 3 users, 350 custom prompts, 1,000 industry prompts, 3 personas, 5 page audits | Growth $500/mo month-to-month: 5 users, 700 custom prompts, 2,500 industry prompts, 5 personas, 10 page audits | Enterprise custom: SSO, Enterprise Data API, expanded limits | extra seat $25/mo
Terms: Starter, $250/mo annual or $300/mo monthly · Month-to-month or annual (17% off) | 7-day free trial, no credit card | overage: not blocked, sales reaches out | contradiction: pricing page says trial is on Starter, FAQ says trial is the Explorer plan with 100 prompts

Conductorconductor.com

Enterprise SEO and AEO platform. Its AI Search Performance module runs prompts through official AI engine APIs and reports mentions, citations, sentiment and share of voice next to classic SEO data.

Location: New York, NY, USA
Founded: 2006 (as LinkExperts; renamed Conductor in 2008)
Projects completed: Not published
Annual cost: About $41k-$93k / yr (Vendr)

Notable clients. ADP · Mastercard · e.l.f. Cosmetics · Navy Federal Credit Union · Hines · UPMC · Crutchfield · The Buckle · Brunswick (Sea Ray) · Rich Products · Kleen-Rite

AEO capability54/70

ai-visibility-tools fit21/30

Signal rank#4

Evidence quality9/10

G24.5787 · Live profile blocked (403). Figure from G2 search result snippet; other snippets show 774 and 710.

CapterraNot publishedNot published · Tried URL returned 404.

TrustRadiusNot publishedNot published · Blocked (403).

Who they are: Conductor, New York. Co-founded 2006 by Seth Besmertnik and a co-founder (second name garbled in the Wikipedia snippet; not verified). Sold to WeWork in 2018 and bought back by employees in 2019. Raised $150M led by Bregal Sagemount in 2021; about $211M total over 8 rounds (Crunchbase snippet). Acquired ContentKing (2022) and Searchmetrics (2023). Besmertnik stepped down as CEO; Chief Product Officer Wei Zheng took over (Search Engine Land headline; article blocked).
Offices: Not published on vendor about page. Searchmetrics acquisition (2023) added a European base (Berlin).
Team size: Not published by vendor. 2019 buyback gave 250+ employees co-founder status (vendor blog via search).
Strongest proof: 20 years in enterprise SEO. AI Search Performance supports 9 engines. Publishes AEO/GEO benchmark reports (e.g. 3.3B sessions study, AI referrals about 1.08% of visits).
Monthly pricing: No dollar prices published. Usage-based tiers: Essentials (60 Writing Assistant drafts/yr, 500 tracked keywords, 5 competitors, 3 websites, no AI Search credits listed, 'Try for Free'). Growth (180 drafts/yr, 2,500 AI Search Credits/yr, 5,000 keywords, 25 competitors, 5 websites, demo). Enterprise (600 drafts/yr, 2,500+ AI Search Credits/yr, 60,000+ keywords, 75+ competitors, 10+ websites, contact sales). Credit cost per response: Google AIO and AI Mode 0.1, Copilot and Perplexity 0.2, Claude Sonnet 0.5, ChatGPT Auto and Grok Auto 1, ChatGPT Search and Gemini 2. Third-party (Vendr): median about $49,020/yr, typical range $41,364 to $93,100.
Terms: Growth tier is the cheapest tier with AI Search credits (2,500/yr). Essentials has a free trial but lists no AI Search credits. · Annual subscription with credits per contract period; 'Credits don't roll over'. Free trial on Essentials only. Cancellation terms not published.

Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)semrush.com

AI visibility add-on inside the Semrush SEO suite: a 317M+ prompt database for research, daily prompt tracking, brand performance and AI checks in Site Audit. Enterprise AIO is the custom-priced tier.

Location: Boston, Massachusetts, USA
Founded: 2008
Projects completed: Not published for the AI toolkit
Annual cost: About 17% off monthly

Notable clients. Roche Diagnostics · Samsara · Myntra · Amazon · Adidas · CVS · Grammarly · Mastercard (suite-level logos)

AEO capability51/70

ai-visibility-tools fit23/30

Signal rank#5

Evidence quality8/10

G2Not publishedNot published · Live page blocked (403). Search snippet: 4.5 from 3,901 reviews, suite-level, not AI toolkit. Unverified.

Trustpilot1.71405 · Suite-level; complaints focus on billing after trials and cancellation.

Who they are: Semrush Holdings, founded 2008 (Oleg Shchegolev, Dmitri Melnikov). Former NYSE: SEMR. Acquired by Adobe for about $1.87B, closed 28 April 2026; now a wholly owned Adobe subsidiary and delisted. Owns Backlinko and Exploding Topics, which rank Semrush #1 in their own AI tool roundups.
Offices: Not published on pages fetched
Team size: Not published on pages fetched (now an Adobe subsidiary)
Strongest proof: Enterprise AIO went GA in 2025. Roche case: 67.3% share of voice across 1,500 prompts in three months (vendor). Semrush claims #1 in 6 G2 Spring 2026 categories (vendor).
Monthly pricing: AI Visibility Toolkit $99/mo: 25 tracked prompts, 1 domain for Brand Performance; +50 prompts $60/mo; extra domain $99/mo; extra user $99/mo. SEO + AI Search (Semrush One) plans billed annually: Starter $165.17/mo (500 keywords, 50 prompts daily), Pro+ $248.17/mo (1,500 keywords, 100 prompts), Advanced $455.67/mo (5,000 keywords, 200 prompts); monthly billing about 17% higher (third parties quote $199 / $299 / $549). Enterprise AIO: custom, demo only.
Terms: AI Visibility Toolkit, $99/mo: 25 prompts, 1 domain. · Monthly or annual. CONTRADICTION: the toolkit KB says no free trial; the AI Visibility features page offers a 7-day free trial with no card. Trustpilot reviewers report charges after cancellation and refund refusals.

AirOpsairops.com

Run the strategy that wins AI discovery.

Location: New York and San Francisco (per Fortune)
Founded: 2022
Projects completed: Not published
Annual cost: Not published

Notable clients. Upwork · Ramp · Webflow · Chime · HubSpot · Carta · Brex · Wiz · KAYAK · Gong · monday.com · Xero · Sage · Klaviyo

AEO capability47/70

ai-visibility-tools fit23/30

Signal rank#6

Evidence quality7/10

G24.7133 · Read live via ai.g2.com; www.g2.com returned 403. Listed under AI Content Creation Platforms.

Who they are: AirOps | founder and CEO Alex Halliday (ex-Teespring, MasterClass) | $40M Series B led by Greylock at $225M valuation (Nov 2025), $60M total | investors include Unusual Ventures, Wing VC, XFund
Offices: New York · San Francisco
Team size: Nearly 100 employees (Nov 2025, per Pulse 2.0)
Strongest proof: Founded 2022, pivoted from data tooling to AI marketing
Monthly pricing: Not published on vendor page: Solo, Pro and Enterprise show no dollar figures ('Start for free' / 'Work with us') | Solo: 35,000 content tasks, 1 brand kit, ChatGPT Insights only | Pro: 100,000 tasks, unlimited seats, Insights across 7+ engines | Enterprise: custom prompt and page limits | third-party (competitor) sites report Solo $199/mo and Pro $1,999/mo, unverified
Terms: Solo (price not published on vendor page) · 14-day free trial with Scale-level features | free start on Solo and Pro | Enterprise via sales

Otterly.AIotterly.ai

AI search monitoring tool that runs your prompts daily in ChatGPT, Google AI Overviews, Perplexity and Copilot, with Gemini, AI Mode and Claude as add-ons, and reports mentions, citations and sentiment.

Location: Vienna, Austria (per Wikipedia and founder bio; vendor About page does not state HQ)
Founded: 2024 (public launch October 2024)
Projects completed: 40,000+ marketing professionals (vendor claim, August 2026); also cites 30,000+ on the same homepage
Annual cost: $25-$422 / mo billed yearly

Notable clients. Roche · BenQ · Opera · Auto1 · SQLI · Publicis Sapient · Visma · CHECK24 · Avis Budget Group · Stella Rising · Bacula Systems · Videoloft

AEO capability50/70

ai-visibility-tools fit20/30

Signal rank#7

Evidence quality8/10

G2Not publishedNot published · Live page blocked (403). Vendor cites 4.8/5; search snippets show 4.7 from 54 and 4.9 from 41. Unverified.

TrustpilotNot published0 · No reviews yet.

Product Hunt5.02 · Two reviews; #2 product of the day 30 April 2024.

Who they are: Founded in Vienna by Thomas Peham (CEO), Josef Trauner (CPO) and Klaus-M. Schremser (CRO), all with prior SaaS roles. Bootstrapped, no outside funding (Wikipedia; Getlatka estimates about $770K ARR in 2025). No agency ownership found.
Offices: Not published
Team size: 17 people (Wikipedia, 2026)
Strongest proof: Launched October 2024; 1,000 users by December 2024; 40,000+ by August 2026 (vendor). Gartner Cool Vendor in AI in Marketing 2025. European Search Awards 2026 winner (vendor press release).
Monthly pricing: Lite $29/mo: 15 prompts, 4 engines (ChatGPT, Google AI Overviews, Perplexity, Copilot), daily tracking, 1,000 GEO URL audits, 1 workspace, unlimited team members. Standard $189/mo: 100 prompts, 4 engines, unlimited workspaces, 5,000 GEO audits, API and MCP 2,000 requests/mo, 200k Agent Analytics events. Premium $489/mo: 400 prompts, 4 engines, 10,000 GEO audits, API and MCP 5,000 requests/mo, 1M Agent Analytics events. Enterprise custom: 1,000+ prompts, SSO, dedicated success manager. Add-ons: +100 prompts $99/mo (Standard and Premium only); Claude $29-$439/mo; Google AI Mode $9-$149/mo; Gemini $9-$149/mo (scaled by plan).
Terms: Lite, $29/mo: 15 prompts, 4 engines, daily refresh. · Monthly or annual (15% off). Free trial available (14 days per third parties). Cancel anytime. Card payment.

AthenaHQathenahq.ai

GEO platform that tracks brand visibility across 11+ AI engines on a credit model and pairs it with content agents, an action center and GA4 and Shopify attribution.

Location: San Francisco, CA, USA (per Tracxn and third-party profiles; not stated on vendor pages fetched)
Founded: Sources conflict: 2025 per Tracxn; one third-party profile says launched 2024. Y Combinator W25.
Projects completed: Not published. 100+ customers at July 2025 launch (Search Engine Journal); homepage shows 50+ logos.
Annual cost: About $245 / mo billed yearly (17% off, computed)

Notable clients. SoFi · Coinbase · Hearst · HexClad · Slalom · R/GA · Nextiva · PagerDuty · OneSignal · Grüns · Popl · Paperless Post

AEO capability50/70

ai-visibility-tools fit20/30

Signal rank#8

Evidence quality7/10

G24.946 · Read live on ai.g2.com; main g2.com page returned 403. Older snippets cite 4.9 from 34.

TrustpilotNot published0 · No profile (404).

Who they are: AthenaHQ, founded by Andrew Yan and Alan Yao, former Google Search and DeepMind engineers. Y Combinator W25. $2.2M seed (June 2025) from Y Combinator, FCVC, Red Bike Capital and angels; about $2.7M total over 2 rounds (Tracxn).
Offices: Not published
Team size: Not published
Strongest proof: Young company. Vendor case studies: Grüns 6x share of voice in 60 days; Popl 38% month-over-month lead growth.
Monthly pricing: Essential: free, $25 credit (300 credits), 5 engines (ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot), unlimited members. Starter: $295/mo, 3,600 credits per month, 11 models (adds Claude, Grok, DeepSeek, Meta AI, Mistral and more on request), unlimited seats with RBAC, integrations, CSV export, content optimization agent; API access and extra credits are paid add-ons. Enterprise: custom credits and price, Knowledge Base, Oracle discrepancy detection, Athena Citation Engine, SSO, audit logs, multi-region and language, persona targeting, white-glove setup. 1 credit = 1 AI response. CONTRADICTION: the live pricing page FAQ text says Starter covers 9 models while the plan card says 11. Third parties report a Growth tier near $545/mo, Enterprise from about $2,000/mo and 1,250 extra credits for about $100; a competitor review (Radarkit) quotes $95/mo for 3,600 credits. None of these appear on the live page.
Terms: Essential free tier (300 credits). Paid entry Starter $295/mo. · Free tier with $25 credit; monthly or annual billing; credit-based usage with paid top-ups; trial duration and cancellation terms not published.

Ahrefs Brand Radarahrefs.com

AI visibility module in the Ahrefs suite: a database of 475M+ prompts run through public AI interfaces, plus paid custom prompt tracking, AI traffic and bot analytics.

Location: Singapore
Founded: 2010
Projects completed: Not published
Annual cost: Up to 17% off

Notable clients. Not published for Brand Radar on pages fetched

AEO capability50/70

ai-visibility-tools fit19/30

Signal rank#9

Evidence quality9/10

G2Not publishedNot published · Live page blocked (403). Search snippet: 4.5 from 717, suite-level. Unverified.

Trustpilot2.1322 · Suite-level; complaints about traffic estimates, credits and price.

Who they are: Ahrefs Pte Ltd, Singapore. Founded 2010 by Dmytro Gerasymenko (CEO, owner). Bootstrapped with no external funding; third parties estimate $100M+ revenue. Also runs the Yep search engine. No agency ownership.
Offices: Not published on pages fetched
Team size: About 100 employees (third-party profile, unverified)
Strongest proof: Brand Radar launched 2025. Methodology reports monthly volumes of about 14.5M ChatGPT, 14.6M Perplexity, 14.6M Gemini, 13.3M Copilot and 282M AI Overview queries.
Monthly pricing: Brand Radar AI from $199/mo (research any brand across 475M+ prompts and track own prompts). Custom-prompt-only packs: Basic $50/mo, 2,500 checks (e.g. 80 prompts daily on 1 platform), overage $0.020/check; Growth $100/mo, 7,000 checks (e.g. 100 prompts daily on 2 platforms), $0.015/check; Scale $250/mo, 25,000 checks, $0.010/check. Ahrefs plans: Starter $29, Lite $129, Standard $249, Advanced $449, Enterprise $1,499/mo (annual only).
Terms: Custom prompts Basic, $50/mo (2,500 checks), on top of an Ahrefs plan; full Brand Radar AI index from $199/mo. · Monthly or annual; Enterprise requires annual commitment. Free trial for Brand Radar not published; Ahrefs Free tier exists without Brand Radar.

Brandlightbrandlight.ai

Enterprise AI visibility platform for how brands appear across AI search engines and agents.

Location: New York (per Feb 2026 Series A release)
Founded: October 2024
Projects completed: Not published (press release says hundreds of large brands)
Annual cost: Not published

Notable clients. Verifone · Humana · McCormick · Estee Lauder · GoTo · Aetna · Charter Communications · Kimberly-Clark · Microchip · Volkswagen Group · Publicis Groupe · Caesars Entertainment · LG · TD Bank · The Hartford · You.com

AEO capability46/70

ai-visibility-tools fit20/30

Signal rank#10

Evidence quality5/10

G24.832 · From G2 search snippet; G2 returned 403, not verified live. A third-party site cites 4.7 from 19 reviews.

Who they are: Brandlight | founders Imri Marcus (CEO), Uri Gafni, Didi Dvash | $5.75M seed + $30M Series A led by Pelion Venture Partners with Cardumen Capital and G20 Ventures (Feb 2026), about $35.7M total
Offices: Not published
Team size: Not published
Strongest proof: Founded Oct 2024
Monthly pricing: Not published (no pricing page; /pricing returns 404; demo only)
Terms: Not published (third-party sites report a paid 3-month pilot; unverified) · Not published | no free trial found | demo required

Methodology

How did we choose these agencies?

Built from tracking capability first: which AI engines a tool covers, how it collects answers, and what it does with them. Capability carries 70 points across twenty features, with front-end answer capture and engine coverage weighted most. Proof carries 30: named customers, live review profiles and published methodology. Pricing is reported, never scored.

Build the pool from two nets

The pool combined the eleven entries on the 2025 edition with the tools named most often in 15 roundups from 2025 and 2026. A vendor's own list did not count for itself. 15 tools and one managed service were researched in full.

Score capability from each tool's own pages

Capability carries 70 points across twenty features: engine coverage, front-end answer capture, prompt volume, mentions and share of voice, citation and source analysis, sentiment, competitor benchmarks, recommendations, crawler analytics, referral attribution, AI shopping, multi-country tracking, refresh rate, API and integrations. A feature counts only when the vendor documents it.

Score proof

Proof carries 30 points: named customers, live review ratings on G2, Capterra and Trustpilot, and published methodology. G2 blocked automated checks, so G2 figures read from search results are labelled. Pricing is reported as published and not scored.

Keep eleven and preserve the exclusions

Five researched tools sit below the line, each with the reason it fell short. MaximusLabs is an agency listed as publisher, scored on the same features as a managed service.

What the community check found

Half the field cannot show you what users actually see. Only five of the ten tools document front-end answer capture as a core feature; the rest use APIs, a mix, or do not say. Five tie answers to referral traffic, and three track AI shopping answers.

The correction worth naming

The 2025 edition ranked Botify, BrightEdge and MarketMuse. Every tool was re-researched. MarketMuse has no AI engine or mention tracking, and Botify and BrightEdge sell AI tracking inside enterprise SEO suites with weekly or unpublished refresh. Semrush, Otterly.AI and Ahrefs Brand Radar entered.

Question 1 of 4

Which tracking features does each tool actually have?

Twenty features down the side, eleven entries across the top, with a count of how many treat each as core.

Service	MaximusLabs.ai	Profound	Peec AI	Scrunch AI	Conductor	Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)	AirOps	Otterly.AI	AthenaHQ	Ahrefs Brand Radar	Brandlight	Offer it
Engine coverageTracks five or more AI engines	●	●	●	●	●	◐	●	◐	●	●	●	9/11
Front-end answer captureCaptures what users see, not API-only output	○	●	●	●	○	●	○	◐	○	●	○	5/11
Custom prompt sets at volumeTracks the questions your buyers ask	◐	●	●	●	●	◐	◐	◐	●	◐	◐	5/11
Brand mentions and share of voiceHow often AI names you against rivals	●	●	●	●	●	●	●	●	●	●	●	11/11
Citation and source URL trackingWhich of your pages AI cites	●	●	●	●	●	●	●	●	●	●	●	11/11
Sentiment of answersWhether AI describes you well	○	●	●	●	●	●	●	●	●	○	●	9/11
Competitor benchmarkingWho AI recommends instead of you	●	●	●	●	●	●	◐	●	●	●	●	10/11
Cited-domain analysisWhich sites AI trusts in your category	●	●	●	●	●	●	●	●	◐	●	●	10/11
Action recommendationsWhat to fix next	●	●	●	◐	◐	◐	●	●	●	○	●	7/11
Content creation or optimisationShipping the fix inside the tool	●	●	○	◐	●	◐	●	◐	●	◐	◐	5/11
AI crawler and bot analyticsWhether AI bots can read your site	◐	●	●	●	●	◐	●	●	◐	◐	●	7/11
AI referral traffic attributionVisits and revenue from AI answers	●	●	◐	●	●	◐	○	○	●	●	○	6/11
AI shopping and product visibilityProducts named in AI shopping answers	◐	●	●	○	○	○	○	○	◐	○	●	3/11
Multi-country and multi-languageTracking by market	○	●	●	●	●	●	◐	●	◐	◐	◐	6/11
Daily refreshChanges seen as they happen	◐	●	●	◐	●	●	●	●	○	◐	○	6/11
API and data exportData in your own warehouse	○	●	●	●	●	◐	○	●	◐	●	○	6/11
Analytics integrationsGA4, GSC, Looker and Slack	◐	●	◐	●	●	◐	●	◐	●	◐	○	5/11
Multi-brand workspacesAgencies and portfolios	○	●	●	●	○	◐	◐	◐	◐	◐	◐	3/11
Free plan or trialTest before buying	◐	●	◐	●	◐	◐	●	●	●	○	○	5/11
Published self-serve pricingBudget without a sales call	◐	◐	●	●	○	●	○	●	●	●	○	6/11

Question 2 of 4

What does each tool cost, and what do the limits buy?

Published plans first, with prompt, engine and seat limits. Third-party price reports are labelled, and annual figures are derived.

Agency	Monthly	Annual	Minimum engagement	Contract and exit	First result
MaximusLabs.ai	Published rate card (first-party). Basic $2,999/mo, or $2,499/mo billed yearly ($29,988/yr): 1,500 GEO credits (about 15 master AEO/GEO articles), 5 AI platforms tracked (ChatGPT, Perplexity, Google AI Mode, Google AI Overviews, Gemini), weekly 45-minute strategy calls, dedicated Slack, 24-hour response. Advanced $4,999/mo, or $4,299/mo billed yearly ($51,588/yr): 3,000 credits (about 30 articles), 8 platforms (adds Grok, DeepSeek, Claude), multi-touch attribution, digital PR, dedicated account strategist, 4-hour response. Both include a technical audit stated at $2,500 value.	$29,988/yr (Basic) or $51,588/yr (Advanced), billed yearly (first-party)	Monthly plans, cancel anytime (first-party, AEO service page). Annual billing about 14-17% cheaper.	The AEO page states monthly plans with no long-term commitment. The pricing page itself states no contract term. A refund and cancellation policy page is published.	First content live in four days. First citation signals 4-8 weeks. Meaningful pipeline 3-4 months.
Profound	Live pricing page (checked 2026-10-01) shows only two plans. Trial: free, 7 days, 50 prompts run daily, ChatGPT, Gemini and Google AI Overviews, limited AI Marketer credits, unlimited seats. Enterprise: custom price, tailored prompt volume and frequency, up to 9 answer engines (ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search), unlimited AI Marketer credits, SSO/SAML, SOC 2, dedicated support. Agency Growth plan is referenced in the pricing FAQ (400 Agent credits per month per client workspace); third parties report $99/mo base with $399/mo per client workspace. CONTRADICTION: the Answer Engine Insights feature page still lists Starter (50 prompts) and Growth (100 prompts) plans; third parties report these as Starter $99/mo (ChatGPT only, 1 seat) and Growth $399/mo (ChatGPT, Perplexity, AI Overviews, 3 seats), removed from the brand pricing page around mid-September 2026.	Not published on the live page. Third parties (June 2026) reported Starter $82.50/mo and Growth $332.50/mo billed yearly.	Enterprise custom contract for brands. Agency Growth reported at $99/mo base plus $399/mo per client workspace (third-party, not shown on the live brand pricing page).	7-day free trial with 50 prompts daily. Enterprise via demo and sales. Credit-based Agent usage with configurable overage handling. Setup described as instant. Cancellation terms not published.	Setup described as instant; trial runs 50 prompts daily, so first data within a day.
Peec AI	Brand plans (monthly billing, about 15% off annually): Starter $95/mo, 50 prompts, 3 models of choice, 1 project, 1 country. Pro $245/mo, 150 prompts, 3 models, 2 projects, 3 countries. Advanced $495/mo, 350 prompts, 3 models, 5 projects, 3 countries, Looker Studio, API. Enterprise custom, unlimited prompts, all models, unlimited projects and countries. Agency plans (1 credit = 1 prompt x 1 model x 1 day): Essential $245/mo, 10,000 credits (about 111 prompts), 3 projects. Growth $495/mo, 25,000 credits (about 277 prompts), 10 projects, Looker Studio. Scale $795/mo, 65,000 credits (about 722 prompts), 25 projects, API. Comprehensive custom, unlimited credits, MCP and SSO. Extra models (Claude, Grok, DeepSeek, Qwen, Mistral, Amazon Rufus and others) are add-ons. CONTRADICTION: the Peec vs Profound comparison page still quotes EUR 89 / 199 / 499; third parties quote EUR 85 / 205 / 425 billed yearly. The live pricing page did not render plan prices to the fetcher.	About 15% discount on annual billing (per vendor AI instructions page). Exact annual figures not rendered.	Starter, $95/mo: 50 prompts, 3 models, 1 country.	Monthly or annual billing. Unlimited seats on all plans. Capterra lists a free trial; trial terms not rendered on vendor pricing page. Cancellation terms not published.	Daily runs, so first data within about a day of setup.
Scrunch AI	Starter $300/mo month-to-month: 3 users, 350 custom prompts, 1,000 industry prompts, 3 personas, 5 page audits \| Growth $500/mo month-to-month: 5 users, 700 custom prompts, 2,500 industry prompts, 5 personas, 10 page audits \| Enterprise custom: SSO, Enterprise Data API, expanded limits \| extra seat $25/mo	Starter $250/mo billed annually \| Growth $417/mo billed annually \| 17% annual discount	Starter, $250/mo annual or $300/mo monthly	Month-to-month or annual (17% off) \| 7-day free trial, no credit card \| overage: not blocked, sales reaches out \| contradiction: pricing page says trial is on Starter, FAQ says trial is the Explorer plan with 100 prompts	20 minutes to 12 hours after prompts are set (vendor FAQ)
Conductor	No dollar prices published. Usage-based tiers: Essentials (60 Writing Assistant drafts/yr, 500 tracked keywords, 5 competitors, 3 websites, no AI Search credits listed, 'Try for Free'). Growth (180 drafts/yr, 2,500 AI Search Credits/yr, 5,000 keywords, 25 competitors, 5 websites, demo). Enterprise (600 drafts/yr, 2,500+ AI Search Credits/yr, 60,000+ keywords, 75+ competitors, 10+ websites, contact sales). Credit cost per response: Google AIO and AI Mode 0.1, Copilot and Perplexity 0.2, Claude Sonnet 0.5, ChatGPT Auto and Grok Auto 1, ChatGPT Search and Gemini 2. Third-party (Vendr): median about $49,020/yr, typical range $41,364 to $93,100.	Not published by vendor. Vendr median $49,020/yr; range $41,364 to $93,100. MADX cites about $61,000/yr average and up to $180,000.	Growth tier is the cheapest tier with AI Search credits (2,500/yr). Essentials has a free trial but lists no AI Search credits.	Annual subscription with credits per contract period; 'Credits don't roll over'. Free trial on Essentials only. Cancellation terms not published.	Data publishes once the first collection run completes; daily cadence gives first data within about a day. Vendor recommends weekly runs and about 8 weeks for stable answers.
Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)	AI Visibility Toolkit $99/mo: 25 tracked prompts, 1 domain for Brand Performance; +50 prompts $60/mo; extra domain $99/mo; extra user $99/mo. SEO + AI Search (Semrush One) plans billed annually: Starter $165.17/mo (500 keywords, 50 prompts daily), Pro+ $248.17/mo (1,500 keywords, 100 prompts), Advanced $455.67/mo (5,000 keywords, 200 prompts); monthly billing about 17% higher (third parties quote $199 / $299 / $549). Enterprise AIO: custom, demo only.	Semrush One annual: $165.17 / $248.17 / $455.67 per month. Toolkit annual price not stated separately.	AI Visibility Toolkit, $99/mo: 25 prompts, 1 domain.	Monthly or annual. CONTRADICTION: the toolkit KB says no free trial; the AI Visibility features page offers a 7-day free trial with no card. Trustpilot reviewers report charges after cancellation and refund refusals.	Database reports immediate; tracked prompts refresh daily; Brand Performance weekly.
AirOps	Not published on vendor page: Solo, Pro and Enterprise show no dollar figures ('Start for free' / 'Work with us') \| Solo: 35,000 content tasks, 1 brand kit, ChatGPT Insights only \| Pro: 100,000 tasks, unlimited seats, Insights across 7+ engines \| Enterprise: custom prompt and page limits \| third-party (competitor) sites report Solo $199/mo and Pro $1,999/mo, unverified	Not published	Solo (price not published on vendor page)	14-day free trial with Scale-level features \| free start on Solo and Pro \| Enterprise via sales	Not published (prompts run daily)
Otterly.AI	Lite $29/mo: 15 prompts, 4 engines (ChatGPT, Google AI Overviews, Perplexity, Copilot), daily tracking, 1,000 GEO URL audits, 1 workspace, unlimited team members. Standard $189/mo: 100 prompts, 4 engines, unlimited workspaces, 5,000 GEO audits, API and MCP 2,000 requests/mo, 200k Agent Analytics events. Premium $489/mo: 400 prompts, 4 engines, 10,000 GEO audits, API and MCP 5,000 requests/mo, 1M Agent Analytics events. Enterprise custom: 1,000+ prompts, SSO, dedicated success manager. Add-ons: +100 prompts $99/mo (Standard and Premium only); Claude $29-$439/mo; Google AI Mode $9-$149/mo; Gemini $9-$149/mo (scaled by plan).	15% off: Lite $25/mo ($300/yr), Standard $160/mo ($1,920/yr), Premium $422/mo ($5,064/yr).	Lite, $29/mo: 15 prompts, 4 engines, daily refresh.	Monthly or annual (15% off). Free trial available (14 days per third parties). Cancel anytime. Card payment.	Minutes to first results after adding prompts; daily refresh after that (help centre).
AthenaHQ	Essential: free, $25 credit (300 credits), 5 engines (ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot), unlimited members. Starter: $295/mo, 3,600 credits per month, 11 models (adds Claude, Grok, DeepSeek, Meta AI, Mistral and more on request), unlimited seats with RBAC, integrations, CSV export, content optimization agent; API access and extra credits are paid add-ons. Enterprise: custom credits and price, Knowledge Base, Oracle discrepancy detection, Athena Citation Engine, SSO, audit logs, multi-region and language, persona targeting, white-glove setup. 1 credit = 1 AI response. CONTRADICTION: the live pricing page FAQ text says Starter covers 9 models while the plan card says 11. Third parties report a Growth tier near $545/mo, Enterprise from about $2,000/mo and 1,250 extra credits for about $100; a competitor review (Radarkit) quotes $95/mo for 3,600 credits. None of these appear on the live page.	17% discount on annual billing (vendor pricing page). Annual dollar figure not shown.	Essential free tier (300 credits). Paid entry Starter $295/mo.	Free tier with $25 credit; monthly or annual billing; credit-based usage with paid top-ups; trial duration and cancellation terms not published.	Not published. First runs follow setup at the chosen weekly or monthly cadence.
Ahrefs Brand Radar	Brand Radar AI from $199/mo (research any brand across 475M+ prompts and track own prompts). Custom-prompt-only packs: Basic $50/mo, 2,500 checks (e.g. 80 prompts daily on 1 platform), overage $0.020/check; Growth $100/mo, 7,000 checks (e.g. 100 prompts daily on 2 platforms), $0.015/check; Scale $250/mo, 25,000 checks, $0.010/check. Ahrefs plans: Starter $29, Lite $129, Standard $249, Advanced $449, Enterprise $1,499/mo (annual only).	Up to 17% off with annual billing (suite-wide). Enterprise annual only.	Custom prompts Basic, $50/mo (2,500 checks), on top of an Ahrefs plan; full Brand Radar AI index from $199/mo.	Monthly or annual; Enterprise requires annual commitment. Free trial for Brand Radar not published; Ahrefs Free tier exists without Brand Radar.	Index data available immediately for any brand; custom prompts on first scheduled run.
Brandlight	Not published (no pricing page; /pricing returns 404; demo only)	Not published	Not published (third-party sites report a paid 3-month pilot; unverified)	Not published \| no free trial found \| demo required	Not published

Question 3 of 4

How does each tool collect AI answers?

Front-end capture, API calls, a mix, or not published. The method decides whether the data matches what users see.

Agency	Tooling and IP	Relationship to SEO
MaximusLabs.ai	In-house workflows plus free public tools — AI crawlability checker, llms.txt generator, content optimizer. No named proprietary platform.	AEO-first. SEO is treated as one input the engines sample rather than the parent discipline.
Profound	Front-end browser capture: 'We capture directly from the browser' (Answer Engine Insights page). Daily visibility runs. Prompt Volumes built on 1.9B+ real user prompts (panel-style data).	Standalone AI search platform, not part of an SEO suite.
Peec AI	UI scraping via browser automation of AI web interfaces, run daily. Third parties report add-on models (Claude, DeepSeek, Qwen, Mistral) run via API, consistent with names like 'OpenAI Search API' and 'DeepSeek API' in the vendor add-on list.	Standalone AI search analytics tool, not part of an SEO suite.
Scrunch AI	Mixed: browser automation plus official platform APIs	Standalone AI visibility tool
Conductor	Official AI engine APIs ('We use official APIs provided by the AI search engines'). Prompts are synthetic, generated from Conductor keyword data, or uploaded. AI crawler data from CDN log integrations (Cloudflare, Akamai, CloudFront, Fastly).	Module inside an enterprise SEO suite (Conductor Intelligence), alongside rank tracking, content and website monitoring.
Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)	Vendor: 'Prompt responses are captured from real requests and not via any APIs of LLMs.' Database built from AI search clickstream and Google AI Overview keyword data; prompt tracking queries daily per location like Position Tracking.	Part of the Semrush SEO suite (Adobe).
AirOps	Not published (docs say an answer is captured each time a prompt runs per platform, region and persona)	Content platform with built-in AI visibility tracking
Otterly.AI	Automated daily queries; vendor says it monitors 'as if a real user were searching from within each country'. Third parties (one a competitor) report web-interface capture for most engines and API for Claude. Exact method not detailed in vendor docs.	Standalone AI search monitoring tool, not part of an SEO suite.
AthenaHQ	Not published by vendor. Vendor docs and pricing say only that prompts run on chosen models at a set cadence, 1 credit per response. Third-party profiles claim browser-based capture of rendered answers; not confirmed on vendor pages.	Standalone GEO platform, not part of an SEO suite.
Ahrefs Brand Radar	Vendor: 'All prompts run through the free, publicly available web interfaces', not APIs. Prompts modelled from Ahrefs' keyword database, People Also Ask and semantic fan-out. Custom prompts run daily, weekly or monthly per chosen location.	Part of the Ahrefs SEO suite.
Brandlight	Not published (vendor says it asks engines thousands of questions; API vs UI not stated)	Standalone AI visibility platform

Question 4 of 4

Who uses each tool, and what do reviewers say?

Named customers, live review profiles, declared engines, and the tools each vendor positions against.

Agency	Declared surface	Cited on prompts	Service lines	Stated gaps	Built for	Competitive sets
MaximusLabs.ai	ChatGPT \| Perplexity \| Google AI Mode \| Google AI Overviews \| Gemini \| Grok (Advanced) \| DeepSeek (Advanced) \| Claude (Advanced) \| ChatGPT Shopping and Perplexity Buy (agentic commerce service)	Untracked unless observed	7	8	startup, mid-market	Visibility-only trackers it lists in its own directory (Profound, Peec AI, Otterly.AI, AthenaHQ, Scrunch, ZipTie, LLMrefs) and suite modules (Ahrefs Brand Radar, Semrush AI Toolkit). Pages frame dashboards without execution as 'vanity'.
Profound	ChatGPT \| Perplexity \| Google AI Mode \| Gemini \| Microsoft Copilot \| DeepSeek \| Claude \| Google AI Overviews \| Exa Search \| Grok (feature page only)	Untracked unless observed	6	3	enterprise	Peec AI \| AthenaHQ \| Evertune \| Otterly.AI \| Scrunch
Peec AI	ChatGPT \| Google AI Overviews \| Google AI Mode \| Perplexity \| Gemini \| Microsoft Copilot \| add-ons: Claude \| Grok \| DeepSeek \| Qwen \| Mistral \| Amazon Rufus \| Naver AI	Untracked unless observed	6	4	mid-market	Profound \| Semrush \| Ahrefs
Scrunch AI	ChatGPT \| Claude \| Gemini \| Perplexity \| Google AI Mode \| Google AI Overviews \| Microsoft Copilot \| Meta AI	Untracked unless observed	6	4	mid-market	Profound \| Semrush \| Peec AI
Conductor	ChatGPT (Auto) \| ChatGPT (Search) \| Claude Sonnet \| Gemini \| Google AI Mode \| Google AI Overviews \| Grok \| Microsoft Copilot \| Perplexity	Untracked unless observed	7	5	enterprise	BrightEdge \| seoClarity \| Botify \| Profound \| Semrush
Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)	ChatGPT \| Gemini \| Google AI Overviews \| Google AI Mode \| Perplexity (Brand Performance) \| Claude and Copilot (Enterprise AIO)	Untracked unless observed	5	5	mid-market	Profound \| Ahrefs Brand Radar \| Peec AI
AirOps	ChatGPT \| Gemini \| Perplexity \| Claude \| Google AI Mode \| Google AI Overviews \| Microsoft Copilot \| Grok	Untracked unless observed	5	5	mid-market	Profound \| Jasper \| Writer
Otterly.AI	ChatGPT \| Google AI Overviews \| Perplexity \| Microsoft Copilot \| add-ons: Google AI Mode \| Gemini \| Claude	Untracked unless observed	5	6	startup	Profound \| Peec AI \| Semrush
AthenaHQ	ChatGPT \| Perplexity \| Google AI Overviews \| Google AI Mode \| Gemini \| Claude \| Microsoft Copilot \| Grok \| DeepSeek \| Meta AI \| Mistral	Untracked unless observed	5	5	mid-market	Profound \| Peec AI \| Scrunch \| Semrush \| Ahrefs
Ahrefs Brand Radar	ChatGPT \| Perplexity \| Gemini \| Microsoft Copilot \| Google AI Overviews \| Google AI Mode \| Grok \| Claude (custom prompts only)	Untracked unless observed	5	5	mid-market	Semrush \| Profound
Brandlight	ChatGPT \| Gemini \| Perplexity \| Microsoft Copilot \| Grok \| Claude	Untracked unless observed	5	5	enterprise	Profound \| Scrunch \| Peec AI

Also considered

Which firms were researched but not ranked?

Researched in full, below the line on this weighting.

Firm	Capability /70	Industry /30	Why it falls short here
ZipTieziptie.ai	52	13	Real front-end capture with screenshots from $42.75 a month, but no reachable G2, Capterra or Trustpilot profile and few named customers.
SE Visible (SE Ranking)visible.seranking.com	48	16	Browser capture from $99 a month, but fewer features and less proof than the ranked tools.
Botifybotify.com	46	17	Five engines, weekly refresh only, mixed data method, and AI tracking sold as a paid option inside a suite with a Vendr median near $74,000 a year.
BrightEdgebrightedge.com	38	22	Data method not published and three to five engines depending on the page. Its enterprise pricing is not published.
MarketMusemarketmuse.com	9	15	No AI engine or brand-mention tracking. It was ranked eleventh in the 2025 edition.

Top 11 AI Search Visibility & Brand Mentions Tracking Tools in 2026

All 11, side by side

MaximusLabs.aimaximuslabs.ai

Profoundtryprofound.com

Peec AIpeec.ai

Scrunch AIscrunch.com

Conductorconductor.com

Semrush AI Visibility Toolkit (and Semrush Enterprise AIO)semrush.com

AirOpsairops.com

Otterly.AIotterly.ai

AthenaHQathenahq.ai

Ahrefs Brand Radarahrefs.com

Brandlightbrandlight.ai

How did we choose these agencies?

Build the pool from two nets

Score capability from each tool's own pages

Score proof

Keep eleven and preserve the exclusions

What the community check found

The correction worth naming

Which tracking features does each tool actually have?

What does each tool cost, and what do the limits buy?

How does each tool collect AI answers?

Who uses each tool, and what do reviewers say?

Which firms were researched but not ranked?

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